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VP Marketing, Landing.AI
“Literally provided a social roadmap to get to my target customers”
While the majority of consumer marketers focus their social outreach on increasing followers and getting likes, Leadtail focus on something far more important to B2B marketers – they focus on our potential customers, and reverse engineer a social strategy from that.
Leadtail’s progressive approach identified the key social influencers that are talking to the audiences we care about. They understand where those influencers are sourcing and sharing their information, and have pinpointed the hot topics that are currently driving their social conversation.