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We’ve all been there: The reg page is live, the invites have been sent, and now you’re wondering how to drive more engagement. Are you ready to live tweet your webinar? There’s no question using Twitter to build interest and […]
In B2B Marketing: Tomorrow’s Best Practices Today, we feature expert interviews about the state of B2B Marketing and what the future holds. In this post, I interview Carla Johnson, Author, Speaker and Outsourced CMO. Tell us about yourself? I have […]
In B2B Marketing: Tomorrow’s Best Practices Today, we feature expert interviews about the state of B2B Marketing and what the future holds. In this post, I interview Ian Truscott, founder of marketing agency Appropingo. Tell us about yourself? I’ve recently […]
YouTube! Recently, I asked fellow marketers Michelle Garrett and Cecile Thirion to name a platform underutilized by B2B marketers. Both Michelle and Cecile mentioned YouTube. YouTube for B2B marketers Michelle, a PR consultant and writer at Garrett Public Relations, noted, […]
In an article at HuffPost Wellness, Brittany Wong details an experiment by Instagram to hide Like’s. The experiment is running with selected users in Canada. The article notes, “It might be bad news for influencers, but experts say it could […]
In B2B Marketing: Tomorrow’s Best Practices Today, we feature expert interviews about the state of B2B Marketing and what the future holds. In this post, I interview Jessica Levenson, VP of Search & Engagement at TechTarget. Tell us about yourself? […]
