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From Our Social Marketing & Insights Blog
Social ROI: Are We There Yet?
Social ROI: Are We There Yet?

Remember those road trips with family or friends when you were growing up? There was always someone (maybe you) in the car that kept asking that annoying question: “Are we there yet?” That’s what it feels like sometimes when we’re […]

When Does Social Selling Become Just Selling?
When Does Social Selling Become Just Selling?

Over the past few years, the term “social selling” has become quite popular.  You can sign up for webinars, download eBooks, take courses, and more, all to learn how to socially sell.  However, at what point does social selling become […]

Forrester Report Says Social Media Doesn't Work?
Did Forrester Research Just Say That Social Media Doesn’t Work?

Over the last few weeks, I’ve been hearing how Forrester Research came out with a new report saying: “Marketers use social networks like Facebook and Twitter to engage customers and prospects… but it’s not working”. Now as someone who earns […]

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Social HR is Here to Stay – What’s Your Plan?

The logic is pretty simple: as long as there are organizations, there are human resources; and as long those human resources use computers, the Internet and mobile devices to communicate with one another, there is social media. What started out […]

8 Ways to Make Customers Look Awesome on Social Media
8 Ways to Make Your Customers Look Awesome on Social Media

How do you feel about your customers? Go ahead and be honest. Are they a “necessary evil” or you “like them as long as they don’t complain” or maybe you truly believe “they’re the reason I love what I do”? […]

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What Digital Marketers Were Tweeting About in November [New Data]

This month, Leadtail analyzed 50,306 tweets from 701 digital marketers published between November 1st and November 30th, 2014 to find the Top 50 Hashtags they used in November. Here’s what we found… On Your Mark, Get Set… Shop! Thanksgiving marks […]