You’ve probably heard how social media is “changing the rules” of marketing to prospects and customers. As a matter of fact, chances are pretty good you’ve set up a Facebook page, Twitter account, and LinkedIn company page. Maybe you’ve even kicked off social media training for the sales team.
Apologies to Dr. Phil, but… how’s that working for you?
- Why B2B marketers are set up to fail with B2B Social Marketing
- What to do now to start engaging customers, prospects and influencers
- How to set meaningful social marketing goals that drive business results